Burlington, VT | September 10-13, 2006
“NETworking in
tourism: People, places, and partnerships”
Keynote
speakers
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Monday, September 11, 2006
9:00 – 10:00 am
Don Meehan
Director, Washington
State University Extension Island County Much
of the work done by extension professionals today depends on the development
of partnerships and maintaining strong volunteer support and involvement. The
success of Island County’s Extension program is the result of community
partnerships and building community capacity through trained WSU
volunteers. Don’s keynote address
will share his experiences about the partnerships that are helping to build a
stronger economic base for Island County. Click here for more information
about this speaker. |
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Wednesday, September 13, 2006
8:30 – 9:30 am "The Matrix of Opportunity" Ted Lee Eubanks President, Fermata,
Inc. In our work we use outdoor recreation and
heritage tourism to move (1) people to places, (2) the masses to messages,
and (3) markets to merchandise. Ted’s talk will focus on each of these three
components, describing the processes involved in each, and discussing
specific tactics that can be used at the community level to take advantage of
the opportunities created by these movements. Given the general focus of the
conference, Ted will specifically address ways in which various interests in
a community can be channeled in a common direction to take advantage of the
benefits of heritage tourism and outdoor recreation (recreational travel). |
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